It looks like the good people of the Dogecoin community have started a trend and it looks like Phil Parsons Racing and the Doge Driver himself, Josh Wise, will be the beneficiaries. After /r/Dogecoin raised $60,000 to sponsor Wise’s car at Talladega and voted him into the NASCAR All-Star Race, now online racing sim iRacing is getting fans to help out Wise and Phil Parsons Racing.

The fundraiser sees users entering a special promo code (PR-JoshWise98) to get a discounted three-month subscription to iRacing. Rather than the usual $30 for three months, the price is discounted by 60% to $12 for the three months. Of that, 90% goes toward Phil Parsons Racing to help fund the team this year. Purchases of the iRacing Sprint Car (a sort of small open-wheeled car commonly raced on small dirt ovals) will see 75% of the purchase price go to PPR.

As an added bonus, new members using the promo code get entered for a chance to be an honourary pit crew member at a NASCAR Sprint Cup race of their choice. Current members who refer a new member get an entry as well.

In addition to giving funds to the Phil Parsons Racing team, iRacing will sponsor the #98 team at this weekend’s race at Dover.

While the NASCAR media (apart from Fox Sports) treated Dogecoin as a joke, it turns out that Dogecoin, its community and the whole of Reddit seems to have turned a little backmarker team into a bunch of superstars. Sure, they aren’t running up front yet but quality equipment can be just around the corner if the money comes in steadily.

Let’s face it, old NASCAR media members, the internet has a favourite driver and it’s not the one driving the SOPA-mobile.

By the way, Dogecoin will be back on the #98 Phil Parsons Racing car driven by Wise when NASCAR returns to Talladega this fall. Wise and Phil Parsons Racing sold Dogecoin crew t-shirts to raise money for the team. By selling more than 5,000 shirts, the Dogecar will ride again. And, yes, I did buy one. Very speed.

Sources: iRacing, Phil Parsons Racing, Washington Post