With the growing power of geek culture, it came as a bit of surprise that NBC would kill off geek culture cable channel G4 to be replaced with the planned quasi-men’s issues focused Esquire Network. However, only two weeks from the official launch of The Esquire Network, NBC gave G4 a stay of execution.

The Esquire Network will instead take over NBC’s Style Network when the new cable channel launches on September 23rd.

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Rather than believe in the old adage that the geek shall inherit the earth, NBC Universal has decided to officially announce that they are killing off G4. Okay, we all knew that this has been coming for a while seeing as they’ve been slowly axing G4 anchor shows like Attack of the Show and X-Play. However, now it’s official that G4 will cease to exist and NBC will launch The Esquire Network in its place on April 22.

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