Somehow, the gaming press has only now clued into the fact that some YouTubers are being paid by developers and publishers to cover some games. This isn’t exactly news given that most YouTube personalities that have some respect for themselves and their viewers disclose which videos are paid promotional content.

What we should all be focusing on is the implications of the new revenue scheme dreamt up by the team at Yogscast. Their new YogDiscovery program will see the company have indie developers pay a portion of the sales increase from Yogscast coverage of their game.

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