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GameStop’s Supply of PS4s Runs Dry, Halts Pre-Orders
In June, Sony gave GameStop carte blanche to take as many pre-order for PlayStation 4s as they could. Supply wasn’t going to be a concern. An internal memo to GameStop store from management said “the floodgates are open.”
Well, it seems that the floodgates were a bit too open for Sony to keep up with. The standard PlayStation 4 console is no longer available for pre-order on GameStop’s website as they’ve sold out of PS4s.
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Console Wars: The Xbox One’s Failure to Launch is a Marketing Problem
Having had a few days to digest the two very different launch events for Sony’s PlayStation 4 and Microsoft’s Xbox One, I’ve come to a realization. As much as people don’t seem to like the Xbox launch, it wasn’t a failure in and of itself. In fact, I believe that Microsoft successfully accomplished what it set out to do.
The Xbox One and PlayStation Four both play video games. However, if you were to watch the two launch events, I’d understand if you were a little confused by that statement. While the PlayStation 4’s launch emphasised how it plays games and how it augments that with the social networking and sharing features, the Xbox spent comparatively little time talking about the games.
The difference in the launches was an example of how the console manufacturers are positioning their next-gen consoles in the market.
et geekera 